外國語文學系國際商務溝通碩士班(外語碩, RIB)
英文名稱: Financial Management ;
授課目的: 本課程的目的是介紹現實世界中的財務管理決策和概念。 這需要理解研究生水平的財務概念和實踐,包括:財務報表分析、財務規劃和預測、貼現現金流估值和資產定價、資本成本、資本預算技術、資本結構和股息政策。
完成課程後,學生將學會
• 了解財務管理的研究生水平原則,重點關註三大主題:資本預算技術、資本市場風險收益關係對WACC的確定以及營運資金管理;
• 了解如何應用上述財務管理決策的關鍵實施流程;
• 為可能的高級研究生金融/工商管理課程工作打下基礎。;
教學模式: 課程講授搭配PPT, 練習題,個案教學;
學分數:3;
成績計算方式: “問題”和“小案例”的家庭作業和課堂討論 15%
Stock-Trak 學習成果小組展示 15%
Stock-Trak 小組報告和機密同行評估 20%
期中考試 20%
期末考試 30%;
開課教師: 楊子儀 副教授 (tyyang@niu.edu.tw);
英文名稱: Seminar in English for Cultural & Creative Industry ;
授課目的: 本課程的目標是使學員從宏觀層面把握文化創意產業崛起的社會、政治和經濟背景,從宏觀層面分析文化創意產業的組織、運作和影響。 批判的觀點,以及產業與城市和地方發展的關係。 他們之間的互動。;
教學模式: 不同期刋的文章;
學分數:3;
成績計算方式: 類別百分比
平時表現:
包括出席、參與討論、口頭報告和書面總結表現等 50%
中期任務:文化創意產業案例分析 20%
總結報告:30%
以文化創意產業和地方或城市發展為主題的研究論文必須以經驗材料為基礎,並適當應用本課程中提到的概念。 經驗現象可位於台灣或其他;
開課教師: 楊子儀 副教授 (tyyang@niu.edu.tw);
英文名稱: International Business Strategy ;
授課目的: International Business Strategy is designed to introduce students to strategic management concepts and theories as well as the case studies. Students will learn how to evaluate industry evolution and business practices in such a way that sustainable competitive advantages are built, business strategies are formulated, and organizational missions and objectives are aligned. Furthermore, students will develop a sophisticated basis on accumulating the research and inquiry capabilities as well as for evaluati;
教學模式: Lectures, practice and exercises, pair and group work;
學分數:3;
成績計算方式: Mid-term Exams and Final Examination: 30%
Assigned chapters, or readings: 20%
Critics: 20%
Final Group Case Presentations: 20%
Attitude of Learning: 10%
;
開課教師: 陳媛玲 助理教授 (yuanling@niu.edu.tw);
英文名稱: English for Meetings ;
授課目的: This course aims to build up their students’ fluency and confidence via using skills and language they need to participate in a meeting. Students will learn the techniques and strategies to help them communicate in business meetings, using appropriate vocabulary, key expressions, and phrases for formal and informal meetings in a flexible approach.;
教學模式: Lectures, practice and exercises, pair and group work;
學分數:3;
成績計算方式: Mid-term Exams and Final Examination: 50%
In-class activities: 30%
Attendance: 10%
Homework: 10%
;
開課教師: 陳媛玲 助理教授 (yuanling@niu.edu.tw);
英文名稱: Business Research Methods ;
授課目的: This series of methodology course aims to introduce students to the research methods which can be used in business research and organizational life. Research Methodology entails issues in introduction to the scientific methods, hypothesis development and testing, research design, measurement, scale development, sampling, data collection, analysis, interpretation, and evaluation of research work, etc.;
教學模式: 1. Lectures are guided by tutorials and group discussion.
2. Students are required to present on a particular issue or journal articles/book chapter (group-based approach).
3. Group journal article project refers to carry out research design.
4. The outlines of individual midterm and final presentations should be carried out on a particular issue in line with term paper topic.
;
學分數:3;
成績計算方式: 1. Group Journal Article Presentation: 15%
2. Group Project Presentations: 15%
3. Individual Midterm Term Paper Presentation: 25%
4. Individual Final Term Paper Presentation: 25%
5. Class Participation + Learning Attitude: 20%
;
開課教師: 陳媛玲 助理教授 (yuanling@niu.edu.tw);