英文名稱: International Business Strategy ;
授課目的: International Business Strategy is designed to introduce students to strategic management concepts and theories as well as the case studies. Students will learn how to evaluate industry evolution and business practices in such a way that sustainable competitive advantages are built, business strategies are formulated, and organizational missions and objectives are aligned. Furthermore, students will develop a sophisticated basis on accumulating the research and inquiry capabilities as well as for evaluati;
教學模式: Lectures, practice and exercises, pair and group work;
學分數:3;
成績計算方式: 1. Class Preparation and Participation (10%)
2. Discussion-lead presentations (20%)
3. Weekly Critiques of assigned readings (30%)
4. Midterm (20%)
5. Final Exam (20%)
;
開課教師: 陳媛玲 助理教授 (yuanling@niu.edu.tw);
授課目的: International Business Strategy is designed to introduce students to strategic management concepts and theories as well as the case studies. Students will learn how to evaluate industry evolution and business practices in such a way that sustainable competitive advantages are built, business strategies are formulated, and organizational missions and objectives are aligned. Furthermore, students will develop a sophisticated basis on accumulating the research and inquiry capabilities as well as for evaluati;
教學模式: Lectures, practice and exercises, pair and group work;
學分數:3;
成績計算方式: 1. Class Preparation and Participation (10%)
2. Discussion-lead presentations (20%)
3. Weekly Critiques of assigned readings (30%)
4. Midterm (20%)
5. Final Exam (20%)
;
開課教師: 陳媛玲 助理教授 (yuanling@niu.edu.tw);
- 教師: 陳 媛玲